Account Executive - West

West Territory (subject to change): CA, OR, WA, AZ, AK, UT, WY, MT, ID, ND, SD

Your goal is to generate new ARR, expand Cybernut’s presence in your territory, and represent the brand with professionalism, expertise, and enthusiasm.

Key Objectives

* Own your territory develop and execute a go-to-market plan to acquire new customers across the West.

* Drive new revenue by identifying, engaging, and closing opportunities with K12 school districts, charter networks, and education agencies.

* Be a K12 industry expert – understand district challenges, funding sources, and procurement processes.

* Represent Cybernut as a trusted advisor and brand ambassador within your region.

* Deliver compelling demos that connect Cybernut’s value proposition to customer pain points.

* Use consultative selling techniques to uncover needs and tailor solutions.

* Collaborate with marketing, channel partners, and internal teams to drive pipeline generation and deal velocity.

* Accurately forecast and maintain CRM (Hubspot) data for visibility and accountability.

* Exceed quarterly and annual revenue targets through consistent, disciplined execution.

Day-to-Day Responsibilities

* Prospect, qualify, and engage new leads within your assigned territory using a multi-channel approach (email, phone, events, referrals).

* Manage the full sales cycle from discovery to contract signature for new Cybernut customers, or Cross Sell opportunities.

* Deliver customized presentations and product demonstrations that speak directly to K–12 priorities.

* Develop and maintain a healthy, predictable pipeline of new business opportunities.

* Collaborate with Marketing to execute territory campaigns and lead generation activities.

* Partner with internal Implementation Engineers to ensure smooth onboarding for new clients.

* Represent Cybernut at trade shows, education conferences, and local industry events to build awareness and generate leads.

* Stay current on competitor offerings, district funding trends, and market dynamics to position Cybernut effectively.

* Track and report progress, wins, and pipeline metrics within the CRM to maintain accurate forecasts.

Performance Metrics

Your performance will be measured by:

* Achievement of quota attainment (net new bookings and cross-sell bookings).

* Pipeline creation, conversion rates, and forecast accuracy.

* Volume and quality of qualified opportunities generated.

* Contribution to team culture and alignment with Cybernut values.

Performance reviews will be supported through your 1:1 documentation of goals, initiatives, and achievements.

Required Skills & Experience

* 3+ years in K-12 technology sales, with a proven track record of exceeding new business quotas.

* In-depth knowledge of the K-12 landscape within the West territory (i.e in-state consortiums, IT-Leaders regional meeting, state technology events, strategic chapters, etc) West Territory (subject to change): CA, OR, WA, AZ, AK, UT, WY, MT, ID, ND, SD

* Skilled in consultative and value-based selling.

* Proficiency with Google Workspace, and CRM platforms (HubSpot preferred).

* Strong communication, presentation, and negotiation skills.

* Business acumen and ability to align solutions to strategic district priorities.

* Self-motivated, organized, and capable of managing a complex, multi-stakeholder sales process.

* Ability to travel within the North East for meetings and events (up to 30%).

* Resilient, resourceful, and results-driven.