Sales Representative

Responsibilities:
Lead Management & Sales

* Respond promptly to inbound leads and prospective client inquiries.
* Conduct phone, email, and text follow-ups with prospects and families.
* Manage leads through the sales funnel from initial inquiry through consultation, assessment, and admission.
* Maintain consistent follow-up with active, inactive, and older leads.
* Schedule consultations, assessments, and intake appointments.
* Track sales activities, pipeline stages, and follow-ups in the CRM.

Referral & Community Development

* Build and maintain relationships with hospitals, discharge planners, physicians, social workers, senior living communities, rehabilitation facilities, and other referral sources.
* Conduct outbound outreach through calls, emails, in-person visits, presentations, and networking events.
* Identify new referral opportunities and develop relationships into consistent referral sources.
* Represent the company at community events, health fairs, and industry networking events.

Sales Funnel & Business Development

* Build and manage a structured sales funnel with clear stages and follow-up processes.
* Monitor lead volume, conversion rates, referral activity, and revenue performance.
* Identify gaps in the sales process and recommend improvements.
* Develop strategies to re-engage prospects who are not immediately ready to move forward.
* Meet or exceed monthly and quarterly sales and admission goals.
* Identify opportunities to increase client volume and revenue.

Client & Internal Coordination

* Educate prospective clients and referral partners about available home health care services.
* Clearly communicate the company's value proposition and services.
* Coordinate with clinical and operations teams to ensure a smooth transition from sales to intake and service delivery.
* Maintain strong relationships with clients and families after admission to support retention and referrals.

What Makes You a Perfect Fit

* You are a confident, relationship-driven salesperson who enjoys building trust with clients and referral partners.
* You are persistent with follow-up and don't allow qualified opportunities to fall through the cracks.
* You are comfortable making frequent phone calls and conducting in-person meetings.
* You are highly organized and able to manage multiple prospects and relationships simultaneously.
* You are motivated by measurable sales goals and take ownership of your results.
* You are proactive, independent, and comfortable developing new business opportunities.

Required Experience & Skills

* 2+ years of experience in sales, business development, healthcare sales, home care, home health, senior care, or a related field.
* Proven experience managing and converting inbound leads.
* Strong sales, follow-up, and relationship-building skills.
* Excellent verbal and written communication skills.
* Experience using a CRM or sales pipeline management system.
* Strong organizational and time-management abilities.
* Comfortable working independently and managing multiple opportunities.
* Professional and personable communication style.
* Valid driver's license and reliable transportation for community outreach and referral visits.

Ideal Experience & Skills

* Experience selling home health care, personal care, private-duty care, hospice, assisted living, or senior care services.
* Existing relationships with healthcare or senior care referral sources.
* Experience developing referral networks.
* Experience creating and managing sales funnels.
* Familiarity with healthcare referral and discharge processes.
* Knowledge of the local senior care and healthcare market.

Typical Day

* Responding to and following up with inbound leads.
* Updating the CRM and managing pipeline activity.
* Contacting prospective clients and families.
* Conducting outreach to healthcare and community referral partners.
* Scheduling consultations and assessments.
* Visiting referral sources and attending networking or community events.
* Reviewing pipeline performance and identifying opportunities for improvement.
* Coordinating with the clinical and operations teams on prospective and newly admitted clients.

Interview Process

* Initial Recruiter Screening
* Client Interview
* Offer Stage

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