Sales Executive - Live Entertainment (Internship)

ABOUT THE ROLE

This Sales Executive work placement reports directly to the Head of Sales & Business Development and offers practical exposure to business development, client relationships, entertainment programming and commercial sales processes. The successful candidate will support new business generation, proposal development, CRM management and client outreach activities while learning how opportunities are converted into confirmed bookings.

RESPONSIBILITIES

• Research and identify prospective clients across corporate events, hospitality, sports and agency sectors.
• Support business development activity through email, LinkedIn and telephone outreach.
• Build and maintain targeted prospect and client databases.
• Assist with re-engaging previous clients and inactive leads.
• Support the creation of client proposals and presentations.
• Research entertainment options and help match solutions to client briefs.
• Maintain accurate CRM records and support pipeline management activities.
• Assist with sales reporting, lead qualification and opportunity tracking.
• Research market trends, venues, events and potential partnership opportunities.
• Support client meetings, networking opportunities and commercial projects.

OTHER BENEFITS

• Practical experience within a growing entertainment and events business.
• Exposure to corporate clients, event agencies and premium venues.
• Training and experience using CRM systems, AI tools and proposal development software.
• Opportunities to attend meetings, networking events and site visits.
• Mentoring from experienced sales and commercial professionals.
• Insight into the full sales cycle, from prospecting to confirmed bookings.

WE NEED SOMEONE WHO IS/HAS:

• A strong interest in events, entertainment, hospitality or related industries.
• Excellent written and verbal communication skills.
• Highly organised with strong attention to detail.
• Proactive, enthusiastic and eager to learn.
• Comfortable using digital platforms and technology.
• Interested in developing business development, networking and relationship-building skills.
• Professional, positive and solutions-focused.

• Genuine interest in sales, business development or commercial roles.
• Confidence communicating with prospective clients and stakeholders.
• Good organisational and administrative skills.
• Ability to manage multiple tasks and priorities.
• Previous sales experience is not required; attitude, curiosity and willingness to learn are key.
• Interest in AI and digital tools would be advantageous.