Senior Manager - Marketing, Gurugram
At Ground Zero · Gurugram, Haryana, India
- Marketing
- Full-time
- Senior
Where you’ll work
Hybrid, based in Gurugram
“Gurugram, Haryana, India”
From the location.
“Unlike programs that prepare candidates solely for blue-collar jobs or remote/hybrid models, our unique residential model delivers future-ready skilling that consistently yields mainstream MNC careers.”
From the job description.
Hybrid means some days in the office. The listing says how many, and where.
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- First seen by us
- 15 October 2026
- Last checked
- 28 hours ago
Job description
From Ground Zero’s job post, as they wrote it.
Role: Senior Manager - Marketing
Experience: 8+ years
Salary: upto 12 LPA
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About the Organization
Our organization's core purpose is to elevate the excellence of the underprivileged by empowering them for mainstream careers through holistic skilling and hiring partnerships. We are a team of passionate go-getters who have taken on a challenging path to drive a socio-economic grassroots-level change in society, looking beyond backgrounds and pedigrees for career opportunities.
Read the full description
Our belief that excellence can come from anywhere is evidenced by our results:
* 105+ placements at 4 MNCs with an average pay exceeding INR 50,000 per month.
* 16 promotions among alumni who are now becoming active taxpayers.
* Diverse Backgrounds: Our alumni include individuals who overcame significant socio-economic barriers—including former street vendors, individuals who could not afford higher education, and survivors of difficult personal circumstances—showing grit and resilience through our 1-year residential skilling program.
Unlike programs that prepare candidates solely for blue-collar jobs or remote/hybrid models, our unique residential model delivers future-ready skilling that consistently yields mainstream MNC careers.
The Role
This is not a traditional marketing role. As Senior Marketing Manager, you will help build the organization's brand, shape its narrative, strengthen its visibility, and create marketing-led growth across applicants, corporates, NGOs, and CSR partners.
Key Responsibilities
* Brand and Storytelling
* Define and build brand identity across platforms.
* Own content strategy across all media including social channels, website, and collateral.
* Translate real outcomes into compelling narratives.
* Position the organization as a credible, differentiated voice in skilling and hiring.
* Thought Leadership and Positioning
* Drive founder-led and organization-led content.
* Build a consistent voice that challenges existing hiring and education systems.
* Create content that attracts potential students, corporates, NGOs, and partners.
* Partnership-Led Growth
* Build and nurture relationships with NGOs, corporates, and CSR leaders.
* Support outreach for hiring partnerships and sourcing networks.
* Enable marketing-led pipelines for both supply and demand sides.
* Demand Generation and Engagement
* Drive high-quality applications from eligible candidates.
* Improve engagement and following across digital platforms.
* Design campaigns that convert awareness into action.
* Execution and Team Leadership
* Lead and manage the existing marketing team.
* Ensure consistency, quality, and speed of execution.
* Work across content, campaigns, PR, and partnerships.
Qualifications and requirements
* Experience: 8+ years in marketing; EdTech experience preferred and NGO exposure is a plus.
* Skills: Strong storytelling and content instincts with the ability to translate complex ideas into simple, powerful narratives.
* Technical Knowledge: Experience in digital marketing, brand building, and campaign execution.
* Mindset: High ownership and ability to operate in an unstructured environment, aligned deeply with the organization's mission.
What Makes This Role Different
Most marketing roles measure success in revenue; this one measures it in real impact:
* How many lives changed
* How many careers launched
* How many organizations rethink hiring
You will not just build a brand—you will help shape how India thinks about talent.
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Hiring Note: Applications will be reviewed on rolling basis. This job is reposted on October 1st, 2026 on Ground Zero.
For any questions, ping us on WhatsApp chat: +91-8058331557
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