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Marketing Manager - Remote

At Edward Jacobs · Cape Town, Western Cape, South Africa

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“Cape Town, Western Cape, South Africa”

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First seen by us
9 October 2026
Last checked
5 hours ago

Job description

From Edward Jacobs’s job post, as they wrote it.

Job Summary:

We are seeking a dynamic and entrepreneurial Digital Marketing Manager to lead the digital marketing efforts and build out the marketing department. The ideal candidate will have experience with lead magnets, AI-driven marketing practices, graphic design, branding, and a passion for driving brand awareness and business growth. This is a full-time remote position.

Key Responsibilities:

* Strategic Planning and Execution:

Read the full description

* Develop and implement comprehensive digital marketing strategies aligned with business objectives.

* Oversee the execution of marketing campaigns across various digital channels, including social media, email, SEO, SEM, and display advertising.
* Team Leadership and Department Development:

* Build, lead, and mentor a high-performing digital marketing team.

* Establish departmental processes, workflows, and best practices to ensure efficiency and effectiveness.

* Foster a collaborative and innovative team environment.
* Lead Magnet Development:

* Design and implement effective lead magnets to attract and convert prospects.

* Analyze performance metrics to optimize lead generation strategies.
* AI-Driven Marketing Practices:

* Utilize AI tools and platforms to enhance marketing efficiency and personalization.

* Stay abreast of emerging AI technologies and assess their potential application in marketing strategies.

* Experience working with Clay.io much preferred
* Graphic Design and Branding:

* Oversee the creation of visually compelling graphics and design elements that align with the company's brand identity.

* Ensure consistency in branding across all digital platforms and marketing materials.
* Social Media Management:

* Develop and implement social media strategies to increase brand awareness and engagement.

* Oversee content creation, scheduling, and community management across all social platforms.
* Content Creation and Visual Enhancement:

* Supervise the production of high-quality content, including video editing and graphic design, ensuring alignment with brand identity.

* Collaborate with creative teams to produce compelling visuals that enhance marketing efforts.
* Google/Linkedin Ads and SEO Management:

* Plan, execute, and optimize Google Ads campaigns to drive targeted traffic and conversions.

* Implement SEO best practices to improve organic search rankings and website visibility.

* Linkedin Advert experience
* Website and Email Marketing Oversight:

* Design and implement a high-impact, user-focused website for a SaaS product, emphasizing branding and lead generation

* Manage website content and functionality, ensuring an optimal user experience.

* Develop and execute email marketing campaigns to nurture leads and engage customers.
* Analytics and Reporting:

* Monitor and analyze the performance of digital marketing campaigns using analytics tools.

* Provide regular reports to senior management, offering insights and recommendations for improvement.

* Outbound Marketing:

* What is an effective outbound marketing strategy

* What software/CRM would you use

* What multiple-channel approach and different software would you recommend

* What would you automate to improve efficiency

* What other key areas to consider

Qualifications:

* 5+ years of experience in digital marketing, with a proven track record of successful campaign management.

* Demonstrated experience in building and leading marketing teams.

* Proficiency in digital marketing tools and platforms, including Google Ads, SEO tools, social media management tools, and analytics software.

* Experience with lead magnet development, AI-driven marketing practices, graphic design, and branding.

* Strong analytical skills with the ability to interpret data and make data-driven decisions.

* Excellent communication, leadership, and project management skills.

* Entrepreneurial mindset with a passion for building businesses and driving growth.

* Ability to thrive in a fast-paced, startup environment and adapt to changing priorities.

* Creative thinker with a passion for innovation and continuous improvement.

Benefits:

* Competitive salary.

* Future equity opportunities.

* Autonomy and responsibility in decision-making.

* Flexible work schedule.

* Professional development opportunities.

* Collaborative and innovative work environment.

* Opportunity to make a significant impact on the growth and success of the company.

How to Apply:

Interested candidates are invited to send their resumes to [email removed] and complete the pre-interview questions by clicking the following link:

https://app.xinterview.ai/direct_invite/371d6322-29bf-4a81-890d-87a6abac9a60

Apply on Edward Jacobs (opens in a new tab)

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